How to price your venue

Are you charging the right amount for your venue hire?

Pricing your venue is one of the trickiest things to get right. Too low and you can't cover costs; too high and you price out the community you're trying to serve.

This guide takes the guesswork out of it, using real benchmarked data from hundreds of community spaces across urban, suburban, and rural areas. From hourly rates to add-ons like AV equipment and casual versus regular hire, it gives you a clear, data-backed starting point for your own pricing.

You will learn:

  • What other venues are actually charging. Benchmarked pricing data from across the SpacetoCo network, so you can see where your rates sit relative to comparable spaces and make informed decisions.
  • How to structure your pricing tiers. Practical guidance on setting different rates for casual and regular hirers, and how to think about concession or community pricing without underselling your space.
  • What to charge for extras. Clear direction on pricing add-ons like AV equipment, tea and coffee, and other inclusions, so nothing gets overlooked when you're building out your hire packages.

Download the Resource

Complete the form below to download the resource.

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This resource is for you if you have any of the following roles...

  • Community venue administrators and managers
  • Council officers in facilities or open spaces
  • Sports club committee members or booking officers
  • Community centre coordinators
  • Rural hall committee members
  • Church and place of worship administrators
  • Arts or creative space coordinators
  • Peppercorn lease holders

Find expert guides, tools, templates and more on topics that's relevant for your venue or spaces

Revenue, Finance and Funding
Revenue, Finance & Funding
Bookings and payments processes
Bookings & Payments Processes
Staff and volunteers
Staff & Volunteers
Community Activation and Engagement
Community Activation & Engagement
Managing hirer relationships
Managing Hirer Relationships
Promoting Your Venue
Promoting Your Venue
Placemaking and neighbourhoods
Placemaking & Neighbourhoods
Stories From Community Venues
Stories From Community Venues
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Want to make managing bookings easier at your venue?

SpacetoCo is the best bookings software to help you take bookings online, ditch repetitive admin and grow your bookings!

Venues like yours are seeing 10-30% growth in income and getting hours of time back to focus on the work you want to do - instead of back & forth emails & chasing invoices.

See for yourself how much easier life could be.

SpacetoCo on device (community centre)
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Our Community of Partners

This guide was produced from our work helping a number of organisations to share their spaces. Thanks for Co-creating SpacetoCo with us and sharing your experiences. 

Discover how we partner with community venues to help matchmake communities to local facilities.

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See SpacetoCo in Action

Book a free, personalised demo with a local team member and discover how SpacetoCo can simplify your venue bookings, increase revenue, and better connect your community.

Book a demo
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SpacetoCo dashboard on device